About Us

We have a store in the Milford Shopping Centre on Auckland's beautiful North Shore.  The store is filled with gorgeous things for kids (and mums).  We have new items coming in all the time, so there's always something new to see.

We pride ourselves on offering a personal service - by Mums for Mums.  We're always happy to talk to other Mums (and Dads or grandparents) about their kids - in fact it's the best part of our job!

Our great service was rewarded this year when we were named as a category finalist in the Auckland Top Shop 2010 Retail Awards.
 

Brands

We stock quality clothing from top suppliers including;

• Maternity; Ripe, HotMilk, Mummy Matters, Jo Robertson, Womama
• Baby; Le Bon, Bobux, Papoose, Max & Tilly, Sooki Baby, Run Scotty Run
  • Our baby range includes many items in premmie size for those precious early bundles.

Our furniture range includes Touchwood and Cariboo.

Extras

If you're looking for something in particular just ask.  Even if we don't have it in the store we can, in most cases, get it for you.

We have a fantastic play area in store, and it seems to be one of the most popular destinations in Milford.  For the "hard to entertain" kids we even have a TV.

To make gift buying even easier we will give you ideas if you are stuck for inspiration, and we will then gift wrap your items at no extra charge.  We have a choice of papers and ribbons that are suitable for all ages.